Clarify that users need to be logged in to go ad-free
@@ -52,7 +52,7 @@ or simply the **Read the Docs Ads list**.
Going ad-free
-------------
-Users can go completely ad-free
+Users can go completely ad-free when logged in
by becoming a `Gold member <https://readthedocs.org/accounts/gold/>`_
or a `Supporter <https://readthedocs.org/sustainability/#donations>`_.
Thank you for supporting Read the Docs.
